Website Development & Branding Suggestions When you're developing your website, your audience is what should be at the front of your mind. What makes them tick? What do they respond to? How can you reach them? What is YOUR voice? Figure out how you want to relate to your audience in both written and visual
Website Development Suggestion When you're a new business, a website can feel like a daunting task. Don't be afraid to ask how to get started. At Ginasis, we don't expect you to come to us with all of the information that we need to get started on your project. All we ask is that you
Website Design Suggestion The internet has been around long enough now that it is becoming obvious when a website is old and/or dated. Maybe your company information is the same, but it's important that your potential customers feel that they are important enough to you that you keep things fresh. Even that Christmas tree you
Website Design Suggestion Stock photos are fine, but sometimes they aren't appropriate. For example, if your business uses a specific machine to provide your trademark service, then a stock photo of a similar machine would probably not be appropriate. Go the extra mile!
Internet Marketing Suggestion When you have a specific type of product that you're selling, you need to keep the internet visuals fresh and up to date. It's worth it to have fresh photography, as then your customers always know what you have in your store. We're not talking shopping cart images here, as oftentimes storefronts
Website Design Suggestion When a part of your brand is your very own creativity, it's important that your website reflects that. If you have a LOOK that is all your own, make sure to capture that for the internet on your website! At the end of the day, a good design can take your out
SEO Suggestion What is it they say, "if it isn't broke, don't fix it?" Sometimes, the same can be true about Search Engine Optimization. Mastering Google is like a balancing act: one wrong move and you're out. Be mindful of the changes you do to your website and make sure whatever it is isn't going to
Website Design Suggestion We all have something we are good at, but few of us are good at multiples of things. Stick with your craft. If you paint houses, then do that. If you are an audio designer, then do that. Leave your website design and development to the professionals.
Website Development Lesson Building a website from the ground up can be tedious and is time-consuming. You have to think of it as training for your front desk staff who is a available to customers, 24-7-365. You have to step out of your own head and look thru the eyes of someone who knows nothing
Website Development Suggestion Not sure what you should have on your website? Think about the calls you get. What are people asking about? What are they looking for? Don't tip your hat, but give them the information you know that they need to help them with their shopping, even when you offer a service and